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Heritage & Craftsmanship

Founded in 1869 in the heart of Treviso, Italy, Acca Kappa began as a brush-making workshop by Hermann Krüll. For over 150 years, the brand has embodied the finest in Italian craftsmanship, passed down through four generations.
Each product — from hairbrushes to fragrances — is made with precision, care, and a deep respect for natural materials and timeless design.

Beauty Philosophy & Italian Lifestyle

Now led by Elisa Gera, great-granddaughter of the founder, Acca Kappa has evolved into a “Fabbrica della Bellezza” – a true factory of beauty. The brand reflects a harmonious balance of classical elegance and modern lifestyle, where simplicity meets sophistication.
Acca Kappa’s products are inspired by seasonal scents of Italian gardens, blending tradition with sensory experiences that evoke pure wellbeing and natural luxury.

White Moss – The Signature Scent of Acca Kappa

A true symbol of refined Italian eleganceWhite Moss (Muschio Bianco) is Acca Kappa’s most iconic fragrance – a delicate yet distinctive composition that speaks of purity, harmony, and understated luxury.

Infused with notes of lavenderjuniperwhite musk, and light woods, White Moss captures the freshness of an Italian spring morning. Its crisp, clean accord is both timeless and modern, making it equally beloved by men and women.

Crafted with care in Italy, the fragrance reflects Acca Kappa’s deep connection to nature and its commitment to quality, tradition, and wellness. More than a scent – it is a way of life: simple, elegant, authentic.